This paper presents a novel use of a bio-inspired retina model as a scene preprocessing stage for the recognition of letters and numbers on Chilean vehicle license plates. The goal is to improve the effectiveness and ease of pattern recognition. Inspired by the responses of mammalian retinas, this retinal model reproduces both the natural adjustment of contrast and the enhancement of object contours by parvocellular cells. Among other contributions, this paper provides an in-depth exploration of the architecture, advantages, and limitations of the model; investigates the tuning parameters of the model; and evaluates its performance when integrating a convolutional neural network and a spiking neural network into an optical character recognition (OCR) algorithm, using 40 different genuine license plate images as a case study and for testing. The results obtained demonstrate the reduction of error rates in character recognition based on convolutional neural networks (CNNs), spiking neural networks (SNNs), and OCR. It is concluded that this bio-inspired retina model offers a wide spectrum of potential applications to further explore, including motion detection, pattern recognition, and improvement of dynamic range in images, among others.