During the first third of the 20th century in Chile, the appearance of multiple feminist currents was accompanied by an explosive growth in women's press. Linked to the aristocratic feminism of the time, the magazine Familia (1910-1928) moved constantly between abnegation and emancipation, taking place within its numbers new ways of being an aristocratic woman. This article aims to review how these new ways of being permeated the woman artist model contained in Familia.