Planetary urbanization has involved an urban growth that transformed territories and its people. Thus, territorial planning has need to face urgent responses from the governmental and municipal spheres in order to guarantee wellbeing and local identities, and look after sustainable growth of cities. This article proposes four key elements that need to be considered by urban planning and management before the implementation of major urban projects which impliesa responsible and coordinated dialogue with the community. These factors are identified by analyzing the case of the New International Airport of Quito (NAIQ).The way in which rootedness has shifted in Talabela's community, where the NAIQ was constructed is examined.The paper proposes that social organization, the transmission of traditions, values of solidarity and leadership, are critical aspects that emerge together with the installation of such projects while focus in safeguarding and strengthening community participation.