Results. All detected variables but four transit candidates are reported for the first time. The majority of the variables are eclipsing/ellipsoidal binaries and delta Scuti-type pulsators. The occurrence rate of eclipsing/ellipsoidal variables reached similar to 0.28% of all stars. This is very close to the highest fraction of binary systems detected using ground-based data so far (0.30%), but still about four times less than the average occurrence rate recently obtained from the Kepler space mission after 44 days of operation. Comparison of the observed K-s vs. V - K-s diagram with a diagram based on the Besancon model shows significant effects of both distance and reddening in the investigated direction of the sky. We demonstrate that the best model indicates the presence of absorbing clouds at distances 11-13 kpc from the Sun in the minor Carina-Sagittarius arm.